Англо-русский экономический словарь.
Customer satisfaction — Customer satisfaction, a term frequently used in marketing, is a measure of how products and services supplied by a company meet or surpass customer expectation. Customer satisfaction is defined as the number of customers, or percentage of total… … Wikipedia
Customer-Experience-Management — (CEM) bzw. Kundenerfahrungsmanagement bezeichnet die Schaffung positiver Kundenerfahrungen zum Aufbau einer emotionalen Bindung zwischen Anwender und Produkt oder Anbieter. Vorrangiges Ziel von CEM ist es, aus zufriedenen Kunden loyale Kunden und … Deutsch Wikipedia
Customer Care Center — Blick in die Großraumvariante eines Callcenters mit abgeteilten Agentenarbeitsplätzen und kommunikativer Sichtverbindung durch blickfreie Wände Als Callcenter (von engl. call center; dt. „Telefon Beratungszentrum“) oder Customer Care Center (zu… … Deutsch Wikipedia
Balanced scorecard — The Balanced Scorecard (BSC) is a performance management tool which began as a concept for measuring whether the smaller scale operational activities of a company are aligned with its larger scale objectives in terms of vision and strategy. By… … Wikipedia
Business Value — In management, business value is a meaningless buzzword that includes all forms of value that determine the health and well being of the firm in the long run. Business value expands concept of value of the firm beyond economic value (also known… … Wikipedia
balanced scorecard — BSC An approach to management that integrates both financial and non financial performance measures in a framework proposed by Professors Kaplan and Norton. The BSC was first reported in the Harvard Business Review in 1992 and has since been… … Accounting dictionary
balanced scorecard — BSC An approach to management that integrates both financial and non financial performance measurement in a framework proposed by Professors Kaplan and Norton. The BSC was first reported in the Harvard Business Review in 1992 and has since been… … Big dictionary of business and management
Stage–gate model — A stage–gate model, also referred to as a phase–gate process, is a project management technique in which an initiative or project (e.g., new product development, process improvement, business change) is divided into stages (or phases) separated… … Wikipedia
Business process reengineering — (BPR) is a management approach aiming at improvements by means of elevating efficiency and effectiveness of the processes that exist within and across organizations. The key to BPR is for organizations to look at their business processes from a… … Wikipedia
Strategy+Business — Infobox Newspaper name = Strategy+Business caption = Q1 2008 / Issue 50 cover of Strategy+Business type = Quarterly Business Periodical format = Magazine owners = Booz Company publisher = Booz Company foundation = 1995 editor = chiefeditor =… … Wikipedia
Marketing — Der Begriff Marketing oder Absatzwirtschaft bedeutet marktgerechte und marktgerichtete Unternehmensführung und bezeichnet zum einen den Unternehmensbereich, dessen Aufgabe (Funktion) es ist, Waren und Dienstleistungen zu vermarkten; zum Anderen… … Deutsch Wikipedia
